Key Mortgage Services has launched a new initiative called Key Mortgage Affinity to help credit unions and community banks expand their mortgage services by offering end-to-end support—including origination, processing, underwriting, closing, borrower guidance, relocation services, and loan trading—while letting partners retain their own branding and client relationships. According to Ralph Melbourne, President of Key Mortgage, “Our goal with Key Mortgage Affinity is to be a true partner, helping institutions serve their customers more deeply without burdening them with additional infrastructure,” adding that the program handles underwriting and closings and offers a wide range of products while the partner retains the client relationships. The initiative includes three partnership options—Aligned, Integrated, and Broker—giving institutions flexibility in how much of the mortgage process they manage versus Key Mortgage, and aims to strengthen mortgage access for community-focused lenders competing with larger banks.

Read the full article here: https://www.themortgagenote.org/key-mortgage-services-launches-cu-community-bank-mortgage-initiative/

Explore how a partnership with Key Mortgage Affinity can strengthen your mortgage offerings and better serve your members—reach out to our team to start the conversation.